Vision
TrustCloud to fight false positives caused by anti-spam filters
Today we take email for granted as being part of our daily personal and professional life. It supports most of our daily activities and business processes. As such, integrity of email communications is vital.
Over 200 billion emails are sent and received daily, 85 to 90% of which are unwanted, including spam, malware and viruses. Of the 10–15% which are wanted, recent research estimates that over 100 million legitimate messages are failing to reach end users every day. These are either being rejected at the gateway or being condemned to the junk folder.
A key reason these false positive errors occur is because anti-spam solutions are unable to judge the legitimacy of the sender. To solve this problem, BoxSentry has developed TrustCloud, a service which helps receivers accurately identify and deliver good emails based on the sending domain’s reputation.
Over three years in the making, TrustCloud offers the industry’s most comprehensive list of good sending domains. Uniquely, TrustCloud also has deep coverage of domains across the Asia Pacific region, a region which to date has remained largely ignored.
Internet Service Provider’s (ISPs), enterprises and governments can use TrustCloud to improve customer satisfaction and reduce total cost of operations of their email infrastructure. It helps them provide a higher quality of service to their users by improving effectiveness of email filtering and virtually eliminating false positives.
TrustCloud Case Study: Enhancing the performance of anti-spam systems
BoxSentry recently conducted a trial of TrustCloud to enhance two popular anti-spam systems against the same incoming email stream.
Anti-Spam system - A:
- Total Messages: 1,003,436
- Marked by Antispam system (A) as spam: 651,715
- False Positives Detected by TrustCloud: 8,908 (2.5% of legitimate mail volume)
Anti-Spam system - B:
- Total Messages: 1,003,436
- Marked by Antispam system (B) as spam: 552,763
- False Positives Detected by TrustCloud: 4,318 (0.9% of legitimate mail volume)
TrustCloud rescued transactional notifications, legitimate opt-in marketing messages and emails that were direct one-to-one legitimate emails.
Download brochure on TrustCloud